Advertising as a form of modern mass communication
| dc.contributor.author | Иванова, Н. Г. | |
| dc.contributor.author | Кириллова, А. В. | |
| dc.contributor.author | Меренкова, Д. Е. | |
| dc.contributor.author | Шурупова, М. В. | |
| dc.date.accessioned | 2023-05-11T08:30:07Z | |
| dc.date.available | 2023-05-11T08:30:07Z | |
| dc.date.issued | 2021 | |
| dc.description | коммуникации | |
| dc.description | массовые коммуникации | |
| dc.description | формы коммуникаций | |
| dc.description | реклама | |
| dc.description | рекламные кампании | |
| dc.description | рекламные слоганы | |
| dc.description | функции слоганов | |
| dc.description | рекламные тексты | |
| dc.description | анализ текстов | |
| dc.description.abstract | ||
| dc.format.mimetype | application/pdf | ru-RU |
| dc.identifier.citation | Advertising as a form of modern mass communication = Рекламный текст как форма современной массовой коммуникации / N. Ivanova [et al.] // Education and science in the 21st century : articles of the VI International Scientific and Practical Conference, Vitebsk, November 11, 2021 / Vitebsk State Technological University. - Vitebsk, 2021. - Р. 127-131. | ru-RU |
| dc.identifier.issn | ru-RU | |
| dc.identifier.uri | http://rep.vstu.by/handle/123456789/17044 | |
| dc.language.iso | eng | ru-RU |
| dc.publisher | Витебский государственный технологический университет | ru-RU |
| dc.source | Education and science in the 21st century : articles of the VI International Scientific and Practical Conference, Vitebsk, November 11, 2021 / Vitebsk State Technological University | ru-RU |
| dc.title | Advertising as a form of modern mass communication | ru-RU |
| dc.type | Article | ru-RU |